Having a proper executive photo for any occasion is really easy to do – especially on a tight budget. I spoke with American Express Open to offer these tips on how to get it done right:

If you can’t afford to take hundreds of shots for every possible photo scenario you might encounter, take at least three different photos, suggests David Reeve, owner of marketing firm EIM Marketing and Public Relations. Reeve also volunteers for Pablove Shutterbugs, a company that teaches children with cancer how to express themselves through photography.

“One vertical shot, one horizontal shot and one candid shot should do it,” Reeve says. “With these three, you’ll be ready for any request you get from a journalist, Web designer or brochure designer trying to fill a specific-sized space.” 

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